Brushfire Inc.

Hide Navigation

Demo Reel

Featured Work

Demo Reel

Case Studies

Because we’ve been in business for over 40 years, we’ve seen a lot of client challenges. And with our help, we’ve seen lot of client successes. While the details are all specific to each client, we’ve seen some major themes emerge for companies in the categories in which we work, including home improvement, appliances, housewares, travel, entertainment, and CPG. So we’ve tailored our offerings to ensure that if we see these problems, we’ll know how to solve them — better than anyone else.

Capabilities and Approach

  • Brand Development and Strategic Planning
  • Research Development and Oversight
  • Advertising
  • Public Relations
  • Social Media Management
  • Media Planning and Buying
  • Interactive Services
  • Direct Marketing
  • Corporate Communications
  • Custom Publishing
  • Business to Business
  • Trade Show and Event Marketing
  • In-House Promotional Management

That’s a pretty extensive list. But it doesn’t mean a thing unless you have the experience to bring together and manage these various capabilities in a fashion that provides the most balanced and effective program for clients, which we do.

That begins with our approach.

We are integrated, “tactically neutral,” and provide unbiased counsel to our clients.

We immerse ourselves in your business and apply strategic thinking rigorously and methodically.

We start by learning about and obsessing over your brand. We look to uncover that one special insight — that singular nugget of information—that will allow us to create ideas that resonate deeply with consumers. Our strategic account team provides a variety of methods to uncover these insights:

  • Analysis of existing research and brand background information
  • Creation and analysis of qualitative research studies
  • Creation and analysis of quantitative research studies
  • Consistent use of Brushfire's proprietary National Research Panel comprising 250+ men and women aged 25-62, which we have tapped for numerous clients to help us get to that insight that goes beyond a traditional creative brief.

The insights we uncover provide us with the information needed to create focused communication strategies that unleash the fire and Brand Energy that lead to media and creative ideas that get results for our clients.


Contact Us

2 Wing Drive
Cedar Knolls, NJ 07927
[p] 973.871.1700
[f] 973.871.1717